The costs of producing a video is usually the most obvious, but the actual value is usually less well understood than the financial cost.
Video producers will usually start with a fixed budget of $3000 per 30-60 minutes, but often the price can be increased up to as much as $7500 per hour.
The value offered by most video sites varies greatly depending on the platform and the content type. The more popular platforms tend to offer better production values, and the more niche formats can be just as good, but can be much more expensive.
There are many ways to make your video production cost effective, but one of the easiest ways will always be to keep the cost down.
Check out these video production resources for ideas on how to maximize your video production costs:
Video production resources
What to do once your video is ready
When you’ve finalized your video and are ready to shoot, there are various options for setting up your production, like renting a car, setting up staging, and setting up the post production.
Some of this is really easy, whereas others require some work for the video industry and budgeting skills.
To get started, start out with an estimate from your budget and your time frame. Set the budget, and then decide how you want your video to look and feel from the get go.
Once everything is figured out, schedule a pre-production shoot.
Set up pre-production – This is the most difficult and time consuming step in a videography process. Setting up a pre-production shoot can take anywhere from 2-6 hours depending on the exact project, but the payoff for your video production time is well worth the hard work.
The video production process:
1. Review your schedule and plan of the project
2. Plan out your equipment and budget
3. Determine shooting and post production needs
4. Planning and budgeting your budget
5. Set your shoot dates and times
6. Planning and budgeting your post production needs
7. Shooting your footage – Shooting will generally start 1- to 2 days after you submit the project.
8. Post processing and archiving – Your project can take a while to get completed. Make sure to plan out time for post processing, archiving, audio mixing, and anything else necessary.
Post production – Once you’re done producing and editing your footage, the project
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